Apple Inc. is a multinational US-based tech company specializing in consumer electronics, online services, and computer software. The brand is the largest tech company by revenue and the world’s most valuable brand. Apple Inc’s well-structured vision and mission statements are … [Read more...] about About Apple’s Mission Statement
About Amazon’s Mission Statement
Amazon is a leading American multinational online shopping store. Jeff Ross, its founder, launched the company in 1994 and set up its headquarters in Seattle. What started as an online bookstore selling various college textbooks became a company offering customers access to a … [Read more...] about About Amazon’s Mission Statement
How is a Mission Statement Different From a Vision Statement?
If you're part of the marketing world, you've likely heard the trio of mission, vision, and values multiple times. While it's often rattled off as a catchy phrase, the fact is that these are three distinct concepts. And each is equally necessary for the growth and success of your … [Read more...] about How is a Mission Statement Different From a Vision Statement?
Walmart Mission Statement: A Closer Look
When Walmart first opened its doors in 1962, it swore to make a difference in the lives of its customers by helping communities to save money which will allow them to live a better life. At first glance, this seems like a good mission statement, but at what cost? Over the … [Read more...] about Walmart Mission Statement: A Closer Look
A Closer Look at Facebook’s Mission Statement
Facebook is the world’s leading social networking service. Otherwise known as Facebook Inc., this platform remains one of the world’s most valuable technologies. Facebook’s increasing popularity and vast expansion are the direct results of its versatility. Its ability to … [Read more...] about A Closer Look at Facebook’s Mission Statement